Pet shampoo · Waitlist open
Bath time,
minus the drama.
Suddle is a new shampoo for dogs and cats, made to lather up, rinse clean and leave coats soft. Join the waitlist to hear the moment it lands.
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coming
soon!
Bath day, sorted
Less splash, more fluff
Suds up, rinse off
For dogs & cats
Soft, fluffy coats
Waitlist now open
Why Suddle
Clean pets. Calm baths.
Happy humans.
Bath day shouldn’t feel like a wrestling match. So we’re making a shampoo that works with your pet, not against them.
Gentle, wash after wash.
A gentle formula made for regular washes, so bath day is about the fluff, not the fuss.
Rinses out fast
Less time in the tub, less wriggling and far fewer soaked bathrooms.
Fresh, not overpowering
A light, clean scent that says “just bathed” without making your sofa smell like a candle shop.
Made for dogs and cats
One bottle for the whole crew: long coats, short coats, curly coats.
Dogs
Cats
How it works
Three steps. Then cuddles.
1
Wet the coat
Soak your pet with lukewarm water, right down to the skin.
2
Lather up
Work a little Suddle into the coat with your fingertips. Keep it away from eyes and ears.
3
Rinse & fluff
Rinse until the water runs clear, towel off, then enjoy the extra-fluffy cuddles.

Soft, fluffy, extremely huggable
Pop your email in
FAQ
Questions? Answered.
Anything we missed? Join the list and reply to any email from us. A real human reads every one.
When does Suddle launch?
We don’t have a date to share just yet. Join the waitlist and you’ll hear it before anyone else.
What’s in it, and is it OK for cats?
How much will it cost?
Is the waitlist free?